Attention without categories
A good website and social presence create visibility. Occupancy comes from corporate, MICE, government and trade accounts that someone calls, visits and follows up.
Sales-led hotel marketing
Bring the business back
We bring individual, corporate, MICE, government and international business to your hotel, and we report in revenue, not clicks.
Why rooms stay empty
Better marketing alone will not fill the rooms
Margin leaves with every OTA booking
OTA commission is commonly cited at 10-20%. Each point moved to direct, corporate or group business stays in your P&L.
Absent where demand is planned
Planners in India, the Middle East, Europe and Australia book people they have met. Most independent hotels are not in the room.
The market today
Almost half of room-nights are still unsold
Star-hotel occupancy has recovered through 2026, but it is still far from full. For an owner, generating demand is the biggest lever left.
Source: BPS-Statistics Indonesia, monthly press releases, March to June 2026. National figures for star-rated hotels.
Our promise
One promise: we bring the business back
Three things work together, and the first one is where every hotel starts.
Revenue Health Check
Two weeks. Where revenue comes from, where it leaks, and a 90-day plan.
Marketing tied to sales
Website, Google Ads, CRM, OTA management and PR, aimed at named categories.
Hands-on sales coverage
Account targeting, RFPs, site inspections, sales trips and trade shows, alongside your team.
Who fills a hotel
Six categories fill a hotel
1
Tour operators
Rates, brochures, allocation and contracts
2
Corporate companies
RFPs, tenders and account visits
3
Production companies
Crew and production stays
4
MICE organizers
Conferences, meetings and events
5
Travel agents
Agent relationships and offers
6
Government
Meetings and travel programs
How we work with owners
Start small, and grow as results build
1
Revenue Health Check
Two-week audit and a 90-day plan.
2
Growth Retainer
Monthly marketing management with performance meetings.
3
Commercial Partner
An outsourced sales and marketing director for your hotel.
4
Asset Partnership
Operations, planning and owner reporting, with manage-to-sell where it fits.
We agree scope and fees with you before any work starts.
Start with a two-week Revenue Health Check
Tell us what is hardest to fill. We will show you where the revenue is.